yli-beauty-spa-2  ·  L3 - Massage  ·  Whittier (Pacific South)

Owner: James Tanev  ·  Manager: Javier Sanchez Ballesteros  ·  Division: LA  ·  Stage:  ·  PDS: Massage - Lymphatic Drainage

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
60-Minute Custom Lymphatic Detoxifying Body Massage Treatment $157.99 $68.00 25.1% 35 $2,373.20
One 60-Minute Deep-Tissue Massage with Aromatherapy $138.00 $78.00 25.0% 1 $78.00
90Mins Signature Combo include 60Mins Facial+30Mins Body Massage Tr... $297.98 $118.00 25.0% 6 $708.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 60-Minute Custom Lymphatic Detoxifying Body Massage Treatment yli-beauty-spa-2

Change anchor: 2026-02-01  ·  80d since change
Margin: 22.5% → 25.0% (2.5pp) Price: $59.00 → $68.00 dual change

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 0.7% 2.1% +177.5% 4.6% -55.1% -6.6% +184.1% worked
GB/UDV $0.53 $1.73 +227.0% $3.07 -43.7% -0.5% +227.5%
MVR/UDV $0.04 $0.23 +473.1% $0.58 -60.0% +99.4% +373.7%

3-Comparison — 90Mins Signature Combo include 60Mins Facial+30Mins Body Massage Tr... yli-beauty-spa-2

Change anchor: 2026-02-15  ·  66d since change
Price: $109.00 → $118.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 0.8% 0.7% -5.9% 0.0% n/a n/a n/a insufficient data
GB/UDV $0.98 $1.09 +11.4% $0.00 n/a n/a n/a
MVR/UDV $0.17 $0.14 -19.2% $0.00 n/a n/a n/a
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.
Peer data stubbed (Phase 1). Peer cohort query is not yet wired, so the "Δ vs Peer" column shows n/a. Verdict is computed from Before and YoY signals only. Phase 2 will add the real cohort.

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.