wellspring-massage-1 · L3 - Massage · Santa Barbara (Pacific South)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60 min Massage choice between Deep Tissue, Swedish, or Sports with ... | $140.00 | $84.00 | 20.0% | 36 | $3,024.00 |
| 60 min Massage choice between Deep Tissue, Swedish, or Sports with ... | $160.00 | $91.20 | 20.0% | 4 | $364.80 |
Activity Timeline (sorted newest first)
- 2026-01-15 Price change on 60 min Massage choice between Deep Tissue, Swedish, or Sports with ... — $69.00 → $91.20 analysed below
- 2026-01-13 Price change on 60 min Massage choice between Deep Tissue, Swedish, or Sports with ... — $59.80 → $84.00 analysed below
- 2025-07-15 Price change on 60 min Massage choice between Deep Tissue, Swedish, or Sports with ... — $50.00 → $59.80
- 2025-07-12 Price change on 60 min Massage choice between Deep Tissue, Swedish, or Sports with ... — $60.00 → $69.00
3-Comparison — 60 min Massage choice between Deep Tissue, Swedish, or Sports with ... wellspring-massage-1
Price: $69.00 → $91.20
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.3% | 1.8% | -45.2% | 0.0% | n/a | -27.7% | -17.5% | didnt work |
| GB/UDV | $2.30 | $1.67 | -27.6% | $0.00 | n/a | -24.0% | -3.6% | |
| MVR/UDV | $0.25 | $0.18 | -27.6% | $0.00 | n/a | -27.0% | -0.6% |
3-Comparison — 60 min Massage choice between Deep Tissue, Swedish, or Sports with ... wellspring-massage-1
Price: $59.80 → $84.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 7.6% | 5.5% | -27.5% | 0.0% | n/a | -27.2% | -0.4% | didnt work |
| GB/UDV | $6.81 | $4.62 | -32.1% | $0.00 | n/a | -24.3% | -7.9% | |
| MVR/UDV | $1.01 | $0.56 | -44.7% | $0.00 | n/a | +11.1% | -55.8% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.