warren-glamour-day-spa-and-nails-10 · L3 - Massage · Warren (Northeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| Couple Combo 45 min Massage and 45 min Head Spa with complimentary beverage | $480.05 | $249.00 | 0.0% | 0 | $0.00 |
| Couples 60-Minute Massage Package for Two with Hot Stones and Compliment... | $249.01 | $169.00 | 0.0% | 0 | $0.00 |
| 60-Minute Couples Massage and 30-Minute Foot Detox | $256.00 | $128.00 | 0.0% | 0 | $0.00 |
| Couples 60-Minute Massage Package for Two with Hot Stones and Compliment... | $248.98 | $159.00 | 21.0% | 2 | $318.00 |
| Two Individual 60-Minute Deep-Tissue Massages | $198.00 | $109.00 | 0.0% | 0 | $0.00 |
| One 60-Minute Deep-Tissue Massage | $90.01 | $49.00 | 0.0% | 0 | $0.00 |
| One 60-Minute Deep-Tissue Massage | $98.99 | $59.00 | 0.0% | 0 | $0.00 |
| 90-Minute Couples Massage for Two | $248.98 | $159.00 | 0.0% | 0 | $0.00 |
| 90-Minute Couples Massage | $299.00 | $189.00 | 21.7% | 7 | $1,304.10 |
| 60-Minute Couples Massage | $189.01 | $109.00 | 21.0% | 12 | $1,308.00 |
Activity Timeline (sorted newest first)
- 2026-03-05 Price change on 90-Minute Couples Massage — $159.00 → $189.00 analysed below
- 2026-03-01 Margin change on 90-Minute Couples Massage — 25.0% → 21.0%
- 2025-07-01 Margin change on Couples 60-Minute Massage Package for Two with Hot Stones and Compliment... — 25.0% → 21.0% analysed below
- 2025-07-01 Margin change on 60-Minute Couples Massage — 23.7% → 21.0% analysed below
- 2025-05-01 Margin change on Couples 60-Minute Massage Package for Two with Hot Stones and Compliment... — 30.0% → 26.7%
- 2025-05-01 Margin change on 60-Minute Couples Massage — 30.0% → 25.6%
- 2025-05-01 Margin change on One 60-Minute Deep-Tissue Massage — 30.0% → 25.0% analysed below
- 2025-05-01 Margin change on 90-Minute Couples Massage — 30.0% → 25.0%
3-Comparison — Couples 60-Minute Massage Package for Two with Hot Stones and Compliment... warren-glamour-day-spa-and-nails-10
Margin: 25.0% → 21.0% (-4.0pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.3% | 0.7% | +117.2% | 0.0% | n/a | +8.3% | +108.9% | worked |
| GB/UDV | $0.52 | $1.13 | +117.2% | $0.00 | n/a | +12.4% | +104.8% | |
| MVR/UDV | $0.07 | $0.21 | +186.4% | $0.00 | n/a | +3.4% | +182.9% |
3-Comparison — 60-Minute Couples Massage warren-glamour-day-spa-and-nails-10
Margin: 23.7% → 21.0% (-2.7pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.0% | 2.1% | +117.2% | 0.0% | n/a | +5.0% | +112.2% | worked |
| GB/UDV | $1.06 | $2.33 | +118.5% | $0.00 | n/a | +13.2% | +105.3% | |
| MVR/UDV | $0.17 | $0.37 | +120.0% | $0.00 | n/a | -3.4% | +123.4% |
3-Comparison — One 60-Minute Deep-Tissue Massage warren-glamour-day-spa-and-nails-10
Margin: 30.0% → 25.0% (-5.0pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.1% | 0.9% | +567.5% | 0.0% | n/a | +13.4% | +554.1% | worked |
| GB/UDV | $0.08 | $0.51 | +567.5% | $0.00 | n/a | +17.4% | +550.1% | |
| MVR/UDV | $0.01 | $0.11 | +746.3% | $0.00 | n/a | +116.0% | +630.3% |
3-Comparison — 90-Minute Couples Massage warren-glamour-day-spa-and-nails-10
Price: $159.00 → $189.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.9% | 1.0% | +10.4% | 0.3% | +271.2% | -12.9% | +23.2% | worked |
| GB/UDV | $1.45 | $1.91 | +31.2% | $0.43 | +341.3% | -15.4% | +46.6% | |
| MVR/UDV | $0.28 | $0.23 | -16.4% | $0.11 | +112.7% | -87.7% | +71.4% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.