tui-na-wellness-massage-spa-2 · L3 - Massage · Lancaster (East)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60-Minutes Deluxe Body Massage with Hot Stone Treatment | $98.99 | $65.00 | 25.0% | 17 | $1,105.00 |
| Couples 60-Minutes Deluxe Body Massage with Hot Stone Treatment | $199.01 | $125.00 | 25.0% | 13 | $1,625.00 |
| 50Mins Custom Combo Body Massage with Essential Oil and Hot Stone Treatment | $120.00 | $60.00 | 25.0% | 10 | $600.00 |
Activity Timeline (sorted newest first)
- 2025-09-11 Price change on 50Mins Custom Combo Body Massage with Essential Oil and Hot Stone Treatment — $49.00 → $60.00 analysed below
- 2025-09-11 Price change on 60-Minutes Deluxe Body Massage with Hot Stone Treatment — $55.00 → $65.00 analysed below
- 2025-09-10 Price change on Couples 60-Minutes Deluxe Body Massage with Hot Stone Treatment — $115.00 → $125.00 analysed below
3-Comparison — Couples 60-Minutes Deluxe Body Massage with Hot Stone Treatment tui-na-wellness-massage-spa-2
Price: $115.00 → $125.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.3% | 1.5% | -35.7% | 0.0% | n/a | -4.9% | -30.8% | didnt work |
| GB/UDV | $2.67 | $2.07 | -22.3% | $0.00 | n/a | -8.0% | -14.2% | |
| MVR/UDV | $0.52 | $0.45 | -14.5% | $0.00 | n/a | +28.1% | -42.6% |
3-Comparison — 50Mins Custom Combo Body Massage with Essential Oil and Hot Stone Treatment tui-na-wellness-massage-spa-2
Price: $49.00 → $60.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.2% | 1.7% | -47.8% | 0.0% | n/a | -0.3% | -47.5% | didnt work |
| GB/UDV | $1.82 | $1.21 | -33.5% | $0.00 | n/a | +1.0% | -34.5% | |
| MVR/UDV | $0.37 | $0.20 | -45.8% | $0.00 | n/a | +172.5% | -218.3% |
3-Comparison — 60-Minutes Deluxe Body Massage with Hot Stone Treatment tui-na-wellness-massage-spa-2
Price: $55.00 → $65.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.3% | 1.8% | -23.6% | 0.0% | n/a | -3.8% | -19.8% | didnt work |
| GB/UDV | $1.50 | $1.36 | -8.8% | $0.00 | n/a | -1.9% | -6.9% | |
| MVR/UDV | $0.29 | $0.26 | -10.4% | $0.00 | n/a | +102.5% | -112.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.