tropical-massage-32 · L3 - Massage · Round Rock (South Central)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60-Minute Deluxe Body Massage with Hot Stone and Essential Oil Treatment | $128.99 | $82.00 | 25.0% | 11 | $902.00 |
| Couples 60-Minute Deluxe Body Massage with Hot Stone and Essential Oil Treatment | $268.98 | $158.00 | 25.0% | 21 | $3,318.00 |
Activity Timeline (sorted newest first)
- 2026-02-11 Price change on Couples 60-Minute Deluxe Body Massage with Hot Stone and Essential Oil Treatment — $144.00 → $158.00 analysed below
- 2026-02-10 Price change on 60-Minute Deluxe Body Massage with Hot Stone and Essential Oil Treatment — $75.00 → $79.67 analysed below
- 2025-06-01 Price change on Couples 60-Minute Deluxe Body Massage with Hot Stone and Essential Oil Treatment — $129.00 → $144.00
- 2025-05-31 Price change on 60-Minute Deluxe Body Massage with Hot Stone and Essential Oil Treatment — $69.00 → $75.00
3-Comparison — Couples 60-Minute Deluxe Body Massage with Hot Stone and Essential Oil Treatment tropical-massage-32
Price: $144.00 → $158.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.5% | 3.0% | -15.0% | 3.9% | -23.7% | -2.1% | -12.9% | didnt work |
| GB/UDV | $5.06 | $4.72 | -6.7% | $5.15 | -8.3% | -4.0% | -2.7% | |
| MVR/UDV | $0.77 | $0.67 | -13.3% | $0.89 | -25.4% | -453.5% | +440.2% |
3-Comparison — 60-Minute Deluxe Body Massage with Hot Stone and Essential Oil Treatment tropical-massage-32
Price: $75.00 → $79.67
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.7% | 1.6% | -0.4% | 3.3% | -49.7% | +3.4% | -3.7% | didnt work |
| GB/UDV | $1.24 | $1.40 | +12.7% | $2.31 | -39.5% | +7.4% | +5.2% | |
| MVR/UDV | $0.18 | $0.17 | -7.2% | $0.40 | -58.8% | -356.5% | +349.3% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.