thrive-revive-restore-1 · L3 - Massage · Wellington (Southeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 90 Min Swedish Massage | $115.00 | $80.50 | 0.0% | 0 | $0.00 |
| Two 60 Min Swedish Massage | $200.00 | $140.00 | 0.0% | 0 | $0.00 |
| Two 90 Min Swedish Massage | $230.00 | $161.00 | 0.0% | 0 | $0.00 |
| One 60 Min Swedish Massage | $100.00 | $70.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-10-24 Price change on Two 60 Min Swedish Massage — $129.00 → $140.00 analysed below
- 2025-10-08 Price change on One 90 Min Swedish Massage — $75.00 → $80.50 analysed below
3-Comparison — Two 60 Min Swedish Massage thrive-revive-restore-1
Price: $129.00 → $140.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.2% | 1.3% | +518.3% | 0.0% | n/a | -10.2% | +528.5% | worked |
| GB/UDV | $0.27 | $1.83 | +571.0% | $0.00 | n/a | -2.3% | +573.4% | |
| MVR/UDV | $0.06 | $0.37 | +507.5% | $0.00 | n/a | -34.1% | +541.6% |
3-Comparison — One 90 Min Swedish Massage thrive-revive-restore-1
Price: $75.00 → $80.50
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.8% | 3.3% | +80.0% | 0.0% | n/a | -5.3% | +85.3% | worked |
| GB/UDV | $1.38 | $3.04 | +120.7% | $0.00 | n/a | -1.4% | +122.1% | |
| MVR/UDV | $0.29 | $0.83 | +187.7% | $0.00 | n/a | -15.5% | +203.2% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.