therapies-for-the-ultimate-human-body-natural-hair-barbery · L3 - Massage · Racine (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| Relieve neck and headache pain 30 min Therapeutic Massage with essential... | $125.00 | $87.50 | 0.0% | 0 | $0.00 |
| One 60-Minute Therapeutic Massage with Essential Oils | $115.00 | $80.50 | 41.4% | 1 | $87.99 |
Activity Timeline (sorted newest first)
- 2026-03-01 Margin change on One 60-Minute Therapeutic Massage with Essential Oils — 36.0% → 41.4% analysed below
3-Comparison — One 60-Minute Therapeutic Massage with Essential Oils therapies-for-the-ultimate-human-body-natural-hair-barbery
Change anchor: 2026-03-01
· 52d since change
Margin: 36.0% → 41.4% (5.4pp)
Margin: 36.0% → 41.4% (5.4pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.2% | 2.3% | +5.7% | 1.2% | +81.8% | +3.7% | +1.9% | worked |
| GB/UDV | $1.73 | $2.00 | +15.5% | $1.01 | +98.7% | +7.5% | +8.1% | |
| MVR/UDV | $0.67 | $0.36 | -45.5% | $0.15 | +140.5% | -151.5% | +106.1% |
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.