the-wellness-center-of-south-tampa-2  ·  L3 - Massage  ·  Tampa (Southeast)

Owner: Khushbakht Malik  ·  Manager: Jake Moore  ·  Division: Tampa  ·  Stage:  ·  PDS: Massage - Choice of - In Spa

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
One 60-Minute Swedish Couples Massage with Hot Towels and Aromatherapy $198.00 $130.68 0.0% 0 $0.00
One 60-Minute Swedish Massage with Hot Towels and Aromatherapy $99.00 $65.34 36.0% 13 $849.42

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — One 60-Minute Swedish Couples Massage with Hot Towels and Aromatherapy the-wellness-center-of-south-tampa-2

Change anchor: 2025-10-31  ·  173d since change
Price: $118.14 → $130.68

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 1.7% 1.6% -10.9% 0.0% n/a +18.5% -29.3% didnt work
GB/UDV $2.07 $2.04 -1.4% $0.00 n/a +29.3% -30.7%
MVR/UDV $0.51 $0.51 -0.1% $0.00 n/a +81.2% -81.3%

3-Comparison — One 60-Minute Swedish Massage with Hot Towels and Aromatherapy the-wellness-center-of-south-tampa-2

Change anchor: 2025-10-28  ·  176d since change
Price: $58.74 → $65.34

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.6% 3.3% +26.7% 0.0% n/a +20.9% +5.8% didnt work
GB/UDV $1.63 $2.22 +36.5% $0.00 n/a +21.2% +15.3%
MVR/UDV $0.36 $0.59 +62.7% $0.00 n/a +117.6% -54.8%
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.