the-wax-house-llc-1  ·  L3 - Massage  ·  Nashville (South Central)

Owner: Mariana Rojas Meza  ·  Manager: Carlos Enrique Vasquez Ruano  ·  Division: Nashville  ·  Stage:  ·  PDS: Massage - Choice of - In Spa

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
One 120 min Swedish Massage $340.00 $221.00 0.0% 0 $0.00
One 60 min Swedish/Deep Tissue Massage $170.01 $112.00 30.0% 2 $224.00
One 90 min Swedish/Deep Tissue Massage $250.00 $162.50 30.0% 1 $162.50

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — One 60 min Swedish/Deep Tissue Massage the-wax-house-llc-1

Change anchor: 2025-12-29  ·  114d since change
Price: $54.00 → $112.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 4.4% 0.6% -86.2% 0.0% n/a -54.3% -31.9% worked
GB/UDV $2.60 $2.02 -22.2% $0.00 n/a -40.4% +18.2%
MVR/UDV $0.35 $0.38 +8.5% $0.00 n/a -416.7% +425.2%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.