the-spot-spa-chicago-2  ·  L3 - Massage  ·  Chicago (Midwest)

Owner: Anna Klemperer  ·  Manager: Sarah Neligan  ·  Division: Chicago  ·  Stage:  ·  PDS: Massage - Deep Tissue

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
90-Minute Deep Tissue, Sports, or Hot Stone Massage $340.02 $122.00 20.0% 2 $244.00
75-Minute Deep Tissue, Sports, or Hot Stone Massage $155.00 $110.00 0.0% 0 $0.00
60-Minute Deep Tissue, Sports, or Hot Stone Massage $120.00 $84.00 20.0% 3 $252.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 60-Minute Deep Tissue, Sports, or Hot Stone Massage the-spot-spa-chicago-2

Change anchor: 2025-10-28  ·  176d since change
Price: $75.00 → $84.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.6% 2.9% +11.6% 0.0% n/a -0.8% +12.4% didnt work
GB/UDV $1.99 $2.43 +22.5% $0.00 n/a -0.2% +22.8%
MVR/UDV $0.26 $0.23 -12.9% $0.00 n/a +386.4% -399.3%
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.

3-Comparison — 90-Minute Deep Tissue, Sports, or Hot Stone Massage the-spot-spa-chicago-2

Change anchor: 2025-11-06  ·  167d since change
Price: $109.00 → $122.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 1.1% 2.6% +132.0% 0.0% n/a -1.0% +133.0% worked
GB/UDV $1.82 $3.77 +107.7% $0.00 n/a +11.5% +96.2%
MVR/UDV $0.32 $0.48 +48.6% $0.00 n/a +0.8% +47.8%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.