the-orion-institute-1  ·  L3 - Massage  ·  Perrysburg (Midwest)

Owner: Merchant Support  ·  Manager: Ankur Goyal  ·  Division: Toledo, OH  ·  Stage:  ·  PDS: Massage - Full Body

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
Deep Tissue (60 Min) $195.00 $95.55 0.0% 0 $0.00
Hot Stone with Aromatherapy (60 Min) $190.00 $95.00 0.0% 0 $0.00
Swedish Massage (60 Min) $150.01 $75.02 0.0% 0 $0.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — Deep Tissue (60 Min) the-orion-institute-1

Change anchor: 2026-01-08  ·  104d since change
Price: $63.70 → $95.55

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.4% 2.4% -1.1% 0.0% n/a n/a n/a insufficient data
GB/UDV $1.81 $2.26 +24.9% $0.00 n/a n/a n/a
MVR/UDV $0.58 $0.36 -36.7% $0.00 n/a n/a n/a
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.
Peer data stubbed (Phase 1). Peer cohort query is not yet wired, so the "Δ vs Peer" column shows n/a. Verdict is computed from Before and YoY signals only. Phase 2 will add the real cohort.

3-Comparison — Swedish Massage (60 Min) the-orion-institute-1

Change anchor: 2026-01-03  ·  109d since change
Price: $50.00 → $75.02

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 5.4% 2.9% -45.7% 0.0% n/a n/a n/a insufficient data
GB/UDV $3.10 $2.47 -20.3% $0.00 n/a n/a n/a
MVR/UDV $1.06 $0.65 -38.7% $0.00 n/a n/a n/a
Peer data stubbed (Phase 1). Peer cohort query is not yet wired, so the "Δ vs Peer" column shows n/a. Verdict is computed from Before and YoY signals only. Phase 2 will add the real cohort.

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.