the-mark-spa-10  ·  L3 - Massage  ·  Doral (Southeast)

Owner: Manuela Solis  ·  Manager: Jake Moore  ·  Division: Miami  ·  Stage:  ·  PDS: Massage - Swedish

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
90 Minutes Professional Swedish Massage $150.00 $105.00 48.0% 5 $525.00
60 Minutes Professional Swedish Massage or Deep Tissue Massage $120.00 $84.00 48.0% 6 $504.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 60 Minutes Professional Swedish Massage or Deep Tissue Massage the-mark-spa-10

Change anchor: 2025-12-06  ·  137d since change
Price: $80.00 → $84.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.5% 5.2% +109.8% 0.0% n/a +17.7% +92.1% didnt work
GB/UDV $2.26 $5.15 +127.8% $0.00 n/a +25.2% +102.6%
MVR/UDV $0.70 $1.98 +182.1% $0.00 n/a +425.6% -243.5%
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.

3-Comparison — 90 Minutes Professional Swedish Massage the-mark-spa-10

Change anchor: 2025-11-25  ·  148d since change
Price: $100.00 → $105.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.4% 2.2% -7.9% 0.0% n/a +45.0% -52.9% didnt work
GB/UDV $2.60 $2.28 -12.4% $0.00 n/a +65.0% -77.4%
MVR/UDV $0.72 $0.78 +7.4% $0.00 n/a +481.4% -474.0%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.