thai-lotus-bodywork-2 · L3 - Massage · Chicago (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| *HIDE DISCOUNT* One 60-Minute Traditional Thai Massage $69 ($70 Value) | $125.00 | $85.00 | 16.5% | 12 | $1,115.88 |
Activity Timeline (sorted newest first)
- 2026-03-01 Combo restructuring on *HIDE DISCOUNT* One 60-Minute Traditional Thai Massage $69 ($70 Value) · margin 8.7% → 16.5% · price $85.00 → $92.99 analysed below
3-Comparison — *HIDE DISCOUNT* One 60-Minute Traditional Thai Massage $69 ($70 Value) thai-lotus-bodywork-2
Change anchor: 2026-03-01
· 52d since change
Margin: 8.7% → 16.5% (7.8pp) Price: $85.00 → $92.99 dual change
Margin: 8.7% → 16.5% (7.8pp) Price: $85.00 → $92.99 dual change
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.0% | 2.0% | -2.2% | 2.0% | -1.8% | +2.4% | -4.6% | worked |
| GB/UDV | $1.87 | $1.82 | -2.7% | $1.69 | +7.4% | -4.0% | +1.3% | |
| MVR/UDV | $0.13 | $0.22 | +68.6% | $0.15 | +48.9% | -14.3% | +82.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.