studio-renovazion-by-marisa-daza-36 · L3 - Massage · Novi (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 60 Minute Full Body | $200.00 | $160.00 | 0.0% | 0 | $0.00 |
| One 90-Minute Swedish Massage-Wednesday-Friday | $120.00 | $96.00 | 39.8% | 2 | $192.00 |
| One 90 Minute Full Body | $350.00 | $280.00 | 0.0% | 0 | $0.00 |
| Single Mini Getaway- 60 Massage with Foot Scrub, Aromatherapy and Hot St... | $250.00 | $175.00 | 0.0% | 0 | $0.00 |
| One 90 Minute Deep Tissue Massage- Monday thru Thursday | $140.00 | $98.00 | 0.0% | 0 | $0.00 |
| Couples Mini Getaway- 60 minutes massage for two with Hot Stones, Foot S... | $400.00 | $280.00 | 0.0% | 0 | $0.00 |
| One 60-Minute Swedish Massage - Monday-Wednesday only | $100.00 | $70.00 | 40.0% | 1 | $70.00 |
| One 60 Minute Deep Tissue Massage- Monday thru Thursday | $125.00 | $87.50 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2026-01-04 Price change on One 60-Minute Swedish Massage - Monday-Wednesday only — $80.00 → $70.00 analysed below
- 2025-08-01 Margin change on One 90-Minute Swedish Massage-Wednesday-Friday — 50.0% → 39.8% analysed below
- 2025-07-01 Margin change on One 60-Minute Swedish Massage - Monday-Wednesday only — 50.0% → 39.8%
3-Comparison — One 90-Minute Swedish Massage-Wednesday-Friday studio-renovazion-by-marisa-daza-36
Margin: 50.0% → 39.8% (-10.2pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.0% | 1.5% | n/a | 0.0% | n/a | -6.8% | n/a | insufficient data |
| GB/UDV | $0.00 | $1.41 | n/a | $0.00 | n/a | -10.2% | n/a | |
| MVR/UDV | $0.00 | $0.43 | n/a | $0.00 | n/a | -2754.6% | n/a |
3-Comparison — One 60-Minute Swedish Massage - Monday-Wednesday only studio-renovazion-by-marisa-daza-36
Price: $80.00 → $70.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.0% | 1.9% | n/a | 1.5% | +24.5% | -26.2% | n/a | worked |
| GB/UDV | $0.00 | $1.98 | n/a | $1.03 | +92.3% | -29.1% | n/a | |
| MVR/UDV | $-0.21 | $0.59 | +377.3% | $0.46 | +28.2% | -84.8% | +462.1% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.