star-ace-spa · L3 - Massage · Asheville (East)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 45-Minute Signature Head Spa with Essential Oil and Electric Massage Bed | $140.00 | $70.00 | 25.0% | 5 | $350.00 |
| One 50-Minutes Custom Body Massage wIth Hot Stone and Massage Oil | $120.00 | $70.80 | 25.0% | 11 | $778.80 |
| Couples 50-Minutes Custom Body Massage wIth Hot Stone and Massage Oil | $240.00 | $141.60 | 25.0% | 24 | $3,398.40 |
Activity Timeline (sorted newest first)
- 2025-12-16 Price change on One 50-Minutes Custom Body Massage wIth Hot Stone and Massage Oil — $60.00 → $70.80 analysed below
- 2025-12-06 Price change on Couples 50-Minutes Custom Body Massage wIth Hot Stone and Massage Oil — $120.00 → $141.60 analysed below
3-Comparison — One 50-Minutes Custom Body Massage wIth Hot Stone and Massage Oil star-ace-spa
Price: $60.00 → $70.80
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.5% | 1.3% | -10.3% | 0.0% | n/a | +3.3% | -13.6% | worked |
| GB/UDV | $1.01 | $1.09 | +7.5% | $0.00 | n/a | +4.0% | +3.5% | |
| MVR/UDV | $0.16 | $0.16 | -0.5% | $0.00 | n/a | -86.0% | +85.5% |
3-Comparison — Couples 50-Minutes Custom Body Massage wIth Hot Stone and Massage Oil star-ace-spa
Price: $120.00 → $141.60
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.5% | 3.2% | -6.7% | 0.0% | n/a | +5.0% | -11.8% | didnt work |
| GB/UDV | $4.44 | $4.64 | +4.4% | $0.00 | n/a | +5.2% | -0.8% | |
| MVR/UDV | $0.74 | $0.84 | +13.7% | $0.00 | n/a | +241.6% | -227.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.