specific-chiropractic-of-boca-raton-3 · L3 - Massage · Boca Raton (Southeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 90 Min Swedish, Deep Tissue, or Sports Massage + Hot Towels | $164.99 | $95.00 | 30.5% | 7 | $665.00 |
| One 60 Min Swedish, Deep Tissue, or Sports Massage + Hot Towels | $100.00 | $72.00 | 30.6% | 11 | $792.00 |
Activity Timeline (sorted newest first)
- 2026-03-01 Margin change on One 60 Min Swedish, Deep Tissue, or Sports Massage + Hot Towels — 37.1% → 30.6% analysed below
- 2026-03-01 Margin change on One 90 Min Swedish, Deep Tissue, or Sports Massage + Hot Towels — 38.4% → 30.5% analysed below
- 2026-02-13 Price change on One 90 Min Swedish, Deep Tissue, or Sports Massage + Hot Towels — $89.00 → $95.00
- 2026-02-11 Price change on One 60 Min Swedish, Deep Tissue, or Sports Massage + Hot Towels — $59.00 → $72.00
3-Comparison — One 60 Min Swedish, Deep Tissue, or Sports Massage + Hot Towels specific-chiropractic-of-boca-raton-3
Margin: 37.1% → 30.6% (-6.5pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.1% | 1.4% | -55.3% | 0.0% | n/a | -14.1% | -41.2% | didnt work |
| GB/UDV | $2.31 | $1.01 | -56.5% | $0.00 | n/a | -14.0% | -42.5% | |
| MVR/UDV | $0.43 | $0.19 | -55.4% | $0.00 | n/a | +38.4% | -93.9% |
3-Comparison — One 90 Min Swedish, Deep Tissue, or Sports Massage + Hot Towels specific-chiropractic-of-boca-raton-3
Margin: 38.4% → 30.5% (-7.9pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.2% | 1.4% | -35.2% | 0.0% | n/a | -7.5% | -27.7% | didnt work |
| GB/UDV | $2.39 | $1.33 | -44.4% | $0.00 | n/a | -5.7% | -38.8% | |
| MVR/UDV | $0.42 | $0.23 | -44.3% | $0.00 | n/a | -2695.2% | +2650.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.