spa-rutilated-wellness-and-healing-1 · L3 - Massage · San Francisco (Pacific North)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 120 Minute Himalayan Salt Stone Massage | $285.00 | $228.00 | 0.0% | 0 | $0.00 |
| 90 Minute Combination Ritual Massage | $189.00 | $151.20 | 30.0% | 1 | $151.20 |
| 60 Minute Thai Aroma, Neck & Shoulder, Reflexology or Swedish Massage | $139.00 | $111.20 | 30.0% | 5 | $556.00 |
Activity Timeline (sorted newest first)
- 2026-01-25 Price change on 90 Minute Combination Ritual Massage — $141.75 → $151.20 analysed below
- 2026-01-05 Price change on 60 Minute Thai Aroma, Neck & Shoulder, Reflexology or Swedish Massage — $104.25 → $111.20 analysed below
3-Comparison — 60 Minute Thai Aroma, Neck & Shoulder, Reflexology or Swedish Massage spa-rutilated-wellness-and-healing-1
Price: $104.25 → $111.20
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.1% | 2.4% | -23.0% | 0.0% | n/a | -1.2% | -21.8% | didnt work |
| GB/UDV | $3.50 | $3.24 | -7.3% | $0.00 | n/a | -6.8% | -0.5% | |
| MVR/UDV | $0.70 | $0.49 | -29.8% | $0.00 | n/a | +496.3% | -526.0% |
3-Comparison — 90 Minute Combination Ritual Massage spa-rutilated-wellness-and-healing-1
Price: $141.75 → $151.20
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.1% | 1.6% | +49.6% | 0.0% | n/a | -5.8% | +55.4% | worked |
| GB/UDV | $1.89 | $2.81 | +48.9% | $0.00 | n/a | -6.4% | +55.3% | |
| MVR/UDV | $0.38 | $0.52 | +39.0% | $0.00 | n/a | -3.8% | +42.8% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.