serenity-lounge-2-1  ·  L3 - Massage  ·  Highland (Midwest)

Owner: Ana Maria Zurdo Gomez  ·  Manager: Ozkar Alexis Sandoval Vasquez  ·  Division: Chicago  ·  Stage:  ·  PDS: Massage - Deep Tissue

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
Two 90 Introductory Deep Tissue or Swedish Massage + Lavender Oil + Mimosa $300.00 $207.00 30.0% 1 $207.00
60 Min Introductory Deep Tissue or Swedish Massage + Lavender Oil + Mimosa $120.00 $81.60 33.0% 12 $979.20
90 Min Introductory Deep Tissue or Swedish Massage + Lavender Oil + Mimosa $150.00 $102.00 31.0% 3 $306.00
90 Minute Massage $190.00 $125.40 0.0% 0 $0.00
Two 60 Introductory Deep Tissue or Swedish Massage + Lavender Oil + Mimosa $240.00 $168.00 31.0% 2 $336.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 90 Min Introductory Deep Tissue or Swedish Massage + Lavender Oil + Mimosa serenity-lounge-2-1

Change anchor: 2025-12-24  ·  119d since change
Price: $93.00 → $102.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 3.5% 2.6% -26.5% 0.0% n/a -19.4% -7.1% didnt work
GB/UDV $3.46 $2.76 -20.3% $0.00 n/a -18.4% -1.9%
MVR/UDV $0.63 $0.61 -2.1% $0.00 n/a +43.2% -45.3%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.