serene-massage-1-1  ·  L3 - Massage  ·  Westminster (Pacific South)

Owner: Frederic Sender  ·  Manager: Javier Sanchez Ballesteros  ·  Division: Orange County  ·  Stage:  ·  PDS: Massage - Couples

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
60 Minute Couples Massage with Hot Stones, Oil, and Lotion $120.00 $69.00 39.0% 68 $4,997.49
60 Minute Foot and Body Massage $60.00 $39.00 38.0% 91 $3,719.43

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 60 Minute Foot and Body Massage serene-massage-1-1

Change anchor: 2026-04-07  ·  15d since change
Price: $39.00 → $41.99

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.4% 2.4% -1.3% 3.3% -25.8% -9.6% +8.3% didnt work
GB/UDV $1.10 $1.07 -3.0% $1.27 -15.7% -5.1% +2.1%
MVR/UDV $0.34 $0.38 +12.6% $0.42 -8.4% +35.2% -22.6%

3-Comparison — 60 Minute Couples Massage with Hot Stones, Oil, and Lotion serene-massage-1-1

Change anchor: 2026-04-06  ·  16d since change
Price: $69.00 → $74.99

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.1% 2.2% +2.2% 3.0% -28.8% -3.1% +5.4% worked
GB/UDV $1.49 $1.66 +10.9% $1.98 -16.2% -5.8% +16.8%
MVR/UDV $0.44 $0.55 +23.8% $0.68 -20.3% -294.8% +318.6%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.