salsa-city-fitness-1-4  ·  L3 - Massage  ·  Troy (Midwest)

Owner: Mayra Florinda de Leon Ixcoy  ·  Manager: Edgar Rolando Flores Davila  ·  Division: Dayton  ·  Stage:  ·  PDS: Massage - Swedish

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
Swedish Massage with Aromatherapy and Hot Stone - 90 Mins $146.01 $84.00 31.0% 12 $1,008.00
Swedish Massage Massage - 90 Mins $116.01 $79.00 30.4% 6 $474.00
Swedish Massage Massage - 60 Mins $80.00 $59.00 30.5% 4 $236.00
Swedish Massage with Aromatherapy and Hot Stone - 60 Mins $110.00 $69.00 30.4% 6 $414.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — Swedish Massage with Aromatherapy and Hot Stone - 90 Mins salsa-city-fitness-1-4

Change anchor: 2026-01-03  ·  109d since change
Price: $78.00 → $84.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.3% 2.3% +3.1% 0.0% n/a -21.5% +24.6% didnt work
GB/UDV $1.76 $1.95 +11.0% $0.00 n/a -17.4% +28.4%
MVR/UDV $0.57 $0.25 -56.7% $0.00 n/a -1088.6% +1031.9%
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.

3-Comparison — Swedish Massage with Aromatherapy and Hot Stone - 60 Mins salsa-city-fitness-1-4

Change anchor: 2026-02-02  ·  79d since change
Price: $60.00 → $69.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 0.0% 2.0% n/a 0.0% n/a -1.8% n/a insufficient data
GB/UDV $0.00 $1.36 n/a $0.00 n/a -5.9% n/a
MVR/UDV $0.00 $0.34 n/a $0.00 n/a +79.0% n/a

3-Comparison — Swedish Massage Massage - 90 Mins salsa-city-fitness-1-4

Change anchor: 2026-02-17  ·  64d since change
Price: $65.00 → $79.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 0.0% 1.6% n/a 0.0% n/a +3.2% n/a insufficient data
GB/UDV $0.00 $1.25 n/a $0.00 n/a +2.7% n/a
MVR/UDV $0.00 $0.14 n/a $0.00 n/a +114.5% n/a

3-Comparison — Swedish Massage Massage - 60 Mins salsa-city-fitness-1-4

Change anchor: 2025-12-17  ·  126d since change
Price: $44.00 → $59.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 3.9% 4.0% +3.6% 0.0% n/a -7.2% +10.9% worked
GB/UDV $1.70 $2.37 +39.0% $0.00 n/a -7.5% +46.5%
MVR/UDV $0.39 $0.46 +16.9% $0.00 n/a -376.4% +393.3%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.