royal-hands-therapeutic-massage-1 · L3 - Massage · Arlington (South Central)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60-Minute Deep Tissue Massage | $125.00 | $65.00 | 45.0% | 6 | $390.00 |
| 60-Minute Swedish Massage | $125.00 | $65.00 | 45.0% | 7 | $455.00 |
Activity Timeline (sorted newest first)
- 2026-01-04 Price change on 60-Minute Swedish Massage — $58.00 → $65.00 analysed below
- 2026-01-02 Price change on 60-Minute Deep Tissue Massage — $58.00 → $65.00 analysed below
3-Comparison — 60-Minute Swedish Massage royal-hands-therapeutic-massage-1
Price: $58.00 → $65.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.4% | 2.3% | -1.7% | 4.6% | -49.6% | n/a | n/a | didnt work |
| GB/UDV | $1.37 | $1.51 | +10.2% | $2.67 | -43.5% | n/a | n/a | |
| MVR/UDV | $0.49 | $0.39 | -20.4% | $0.63 | -38.1% | n/a | n/a |
3-Comparison — 60-Minute Deep Tissue Massage royal-hands-therapeutic-massage-1
Price: $58.00 → $65.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 4.3% | 3.0% | -30.2% | 2.7% | +10.3% | n/a | n/a | didnt work |
| GB/UDV | $2.51 | $1.96 | -21.7% | $1.59 | +23.6% | n/a | n/a | |
| MVR/UDV | $0.75 | $0.55 | -26.7% | $0.57 | -2.7% | n/a | n/a |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.