river-of-life-massage-4 · L3 - Massage · Round Rock (South Central)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 30-Minute Custom Swedish Body Massage with Essential Oil and Hot Stone Treatment | $125.00 | $57.50 | 0.0% | 0 | $0.00 |
| 60-Minute Therapeutic Body Massage with Essential Oil and Hot Stone Treatment | $140.00 | $75.00 | 25.0% | 11 | $825.00 |
| 50-Minute Therapeutic Couples Massage with Hot Stone Essential Oil and Cupping | $280.00 | $148.99 | 0.0% | 0 | $0.00 |
| 60-Minute Deep Tissue Walk on Back Body Massage with Essential Oil and Hot Stone | $140.00 | $85.40 | 0.0% | 0 | $0.00 |
| Couples 60-Minute Therapeutic Body Massage w/ Cupping, Essential Oil & Hot Stone | $280.00 | $140.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2026-01-29 Price change on 60-Minute Therapeutic Body Massage with Essential Oil and Hot Stone Treatment — $70.00 → $75.00 analysed below
- 2025-10-11 Price change on 60-Minute Therapeutic Body Massage with Essential Oil and Hot Stone Treatment — $80.00 → $70.00
- 2025-10-06 Price change on Couples 60-Minute Therapeutic Body Massage w/ Cupping, Essential Oil & Hot Stone — $159.60 → $147.00 analysed below
- 2025-03-11 Price change on Couples 60-Minute Therapeutic Body Massage w/ Cupping, Essential Oil & Hot Stone — $137.20 → $145.60
- 2025-02-03 Price change on 60-Minute Therapeutic Body Massage with Essential Oil and Hot Stone Treatment — $81.20 → $72.80
3-Comparison — Couples 60-Minute Therapeutic Body Massage w/ Cupping, Essential Oil & Hot Stone river-of-life-massage-4
Price: $159.60 → $147.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.4% | 2.1% | +480.2% | 0.0% | n/a | -9.0% | +489.2% | worked |
| GB/UDV | $0.56 | $3.21 | +475.9% | $0.00 | n/a | -7.5% | +483.4% | |
| MVR/UDV | $0.08 | $0.47 | +462.9% | $0.00 | n/a | -25.8% | +488.7% |
3-Comparison — 60-Minute Therapeutic Body Massage with Essential Oil and Hot Stone Treatment river-of-life-massage-4
Price: $70.00 → $75.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 5.1% | 2.6% | -49.4% | 2.3% | +10.1% | -2.6% | -46.8% | didnt work |
| GB/UDV | $4.57 | $2.25 | -50.8% | $1.84 | +22.1% | -1.3% | -49.6% | |
| MVR/UDV | $0.64 | $0.23 | -63.1% | $0.32 | -25.6% | -786.3% | +723.2% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.