richmond-spa · L3 - Massage · Staten Island (Northeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| Couple’s 60-Minute Massage with Aromatherapy & Himalayan Hot Stones | $330.00 | $155.00 | 0.0% | 0 | $0.00 |
| 50-Minute Foot Massage with Herbal Soap | $65.00 | $45.50 | 0.0% | 0 | $0.00 |
| Couple’s 60-Minute Massage with Aromatherapy, Hot Stones & Heated E... | $170.00 | $119.00 | 0.0% | 0 | $0.00 |
| 60-Minute Massage with Aromatherapy & Hot Stones & Heated Eye Mask | $85.00 | $59.50 | 0.0% | 0 | $0.00 |
| 50-Minute Essential Facial – Hydration & Relaxation | $137.99 | $79.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-10-13 Price change on 50-Minute Foot Massage with Herbal Soap — $55.00 → $64.00 analysed below
- 2025-07-12 Price change on Couple’s 60-Minute Massage with Aromatherapy, Hot Stones & Heated E... — $155.00 → $165.00 analysed below
3-Comparison — Couple’s 60-Minute Massage with Aromatherapy, Hot Stones & Heated E... richmond-spa
Price: $155.00 → $165.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.7% | 2.4% | +44.0% | 0.0% | n/a | -5.0% | +49.0% | worked |
| GB/UDV | $2.62 | $4.01 | +53.3% | $0.00 | n/a | -4.0% | +57.3% | |
| MVR/UDV | $0.30 | $0.60 | +99.9% | $0.00 | n/a | -109.2% | +209.1% |
3-Comparison — 50-Minute Foot Massage with Herbal Soap richmond-spa
Price: $55.00 → $64.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.0% | 0.6% | -44.3% | 0.0% | n/a | +7.6% | -51.9% | didnt work |
| GB/UDV | $0.56 | $0.36 | -35.2% | $0.00 | n/a | +10.9% | -46.1% | |
| MVR/UDV | $0.02 | $0.04 | +83.4% | $0.00 | n/a | +131.8% | -48.4% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.