rewind-2-wellness · L3 - Massage · La Crescenta-Montrose (Pacific South)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One Deep Tissue Massage (90 Min) | $175.00 | $113.31 | 0.0% | 0 | $0.00 |
| One Swedish Massage (90 Min) | $150.00 | $108.00 | 0.0% | 0 | $0.00 |
| One Lymphatic Drainage Massage (50 Min) | $105.00 | $70.35 | 0.0% | 0 | $0.00 |
| One Deep Tissue Massage (60 Min) | $150.01 | $105.89 | 0.0% | 0 | $0.00 |
| One Swedish Massage (60 Min) | $125.00 | $87.50 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-07-05 Price change on One Lymphatic Drainage Massage (50 Min) — $60.30 → $70.35 analysed below
- 2025-07-02 Price change on One Swedish Massage (60 Min) — $60.00 → $87.50 analysed below
- 2025-07-01 Price change on One Swedish Massage (90 Min) — $90.00 → $108.00 analysed below
- 2025-05-22 Price change on One Lymphatic Drainage Massage (50 Min) — $50.00 → $60.30
3-Comparison — One Swedish Massage (60 Min) rewind-2-wellness
Price: $60.00 → $87.50
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.9% | 0.9% | +0.3% | 0.0% | n/a | -11.1% | +11.5% | didnt work |
| GB/UDV | $0.61 | $0.75 | +21.9% | $0.00 | n/a | -9.9% | +31.8% | |
| MVR/UDV | $0.16 | $0.13 | -16.4% | $0.00 | n/a | +113.7% | -130.1% |
3-Comparison — One Lymphatic Drainage Massage (50 Min) rewind-2-wellness
Price: $60.30 → $70.35
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 4.4% | 2.6% | -39.7% | 0.0% | n/a | -4.2% | -35.5% | didnt work |
| GB/UDV | $2.95 | $2.17 | -26.4% | $0.00 | n/a | -3.8% | -22.7% | |
| MVR/UDV | $0.56 | $0.41 | -26.1% | $0.00 | n/a | +180973.8% | -180999.9% |
3-Comparison — One Swedish Massage (90 Min) rewind-2-wellness
Price: $90.00 → $108.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.2% | 0.8% | +347.5% | 0.0% | n/a | -1.1% | +348.6% | worked |
| GB/UDV | $0.16 | $1.26 | +705.4% | $0.00 | n/a | +5.6% | +699.8% | |
| MVR/UDV | $0.05 | $0.25 | +460.1% | $0.00 | n/a | -34.8% | +494.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.