restoring-relief-massage · L3 - Massage · Riverview (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60min Full Body Massage | $90.00 | $63.00 | 0.0% | 0 | $0.00 |
| Three Pack of 60min Full Body Massages | $270.00 | $183.60 | 0.0% | 0 | $0.00 |
| 90min Full Body Massage | $130.00 | $88.40 | 0.0% | 0 | $0.00 |
| Three Pack of 90min Full Body Massages | $390.00 | $265.20 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-06-13 Price change on 90min Full Body Massage — $75.00 → $88.40 analysed below
- 2025-06-08 Price change on 60min Full Body Massage — $55.00 → $63.00 analysed below
3-Comparison — 60min Full Body Massage restoring-relief-massage
Price: $55.00 → $63.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.5% | 2.5% | +66.2% | 0.0% | n/a | -25.7% | +91.9% | worked |
| GB/UDV | $0.83 | $1.57 | +89.8% | $0.00 | n/a | -28.9% | +118.8% | |
| MVR/UDV | $0.15 | $0.28 | +89.3% | $0.00 | n/a | -84.1% | +173.3% |
3-Comparison — 90min Full Body Massage restoring-relief-massage
Price: $75.00 → $88.40
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.7% | 1.6% | +114.9% | 0.0% | n/a | -5.4% | +120.3% | worked |
| GB/UDV | $0.55 | $1.37 | +151.0% | $0.00 | n/a | -4.9% | +155.9% | |
| MVR/UDV | $0.08 | $0.17 | +108.9% | $0.00 | n/a | +33.9% | +75.0% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.