renew-wellness-medspa-2  ·  L3 - Massage  ·  Scottsdale (Mountain)

Owner: Joey Altobelli  ·  Manager: Matthew O'Brien  ·  Division: Phoenix  ·  Stage:  ·  PDS: Massage - Deep Tissue

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
60 Minute Swedish or Therapeutic Deep Tissue Massage $129.00 $90.30 0.0% 0 $0.00
60-Minute Swedish or Therapeutic Deep Tissue Massage + 60-Minute Ba... $248.00 $173.60 0.0% 0 $0.00
90 Minute Swedish or Therapeutic Deep Tissue Massage $189.00 $132.30 0.0% 0 $0.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 60-Minute Swedish or Therapeutic Deep Tissue Massage + 60-Minute Ba... renew-wellness-medspa-2

Change anchor: 2025-12-16  ·  127d since change
Price: $148.80 → $173.60

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 1.7% 1.6% -6.2% 0.0% n/a +7.6% -13.8% didnt work
GB/UDV $3.23 $3.36 +4.2% $0.00 n/a +8.0% -3.7%
MVR/UDV $0.64 $0.87 +36.9% $0.00 n/a +443.6% -406.7%

3-Comparison — 90 Minute Swedish or Therapeutic Deep Tissue Massage renew-wellness-medspa-2

Change anchor: 2025-12-17  ·  126d since change
Price: $117.18 → $132.30

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.3% 2.0% -15.9% 0.0% n/a +10.7% -26.6% didnt work
GB/UDV $3.45 $3.03 -12.2% $0.00 n/a +6.6% -18.8%
MVR/UDV $0.79 $0.86 +9.7% $0.00 n/a +220.4% -210.7%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.