renew-body-and-mind-spa-1 · L3 - Massage · New York (Northeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 90-minute Pampering Package with Custom Massage for One | $110.00 | $89.00 | 20.0% | 5 | $445.00 |
| 90-minute Pampering Package with Custom Couples Massage | $220.01 | $179.00 | 20.0% | 2 | $358.00 |
Activity Timeline (sorted newest first)
- 2025-11-01 Margin change on 90-minute Pampering Package with Custom Massage for One — 22.4% → 20.0% analysed below
- 2025-10-28 Price change on 90-minute Pampering Package with Custom Couples Massage — $149.60 → $179.00 analysed below
- 2025-10-27 Price change on 90-minute Pampering Package with Custom Massage for One — $75.00 → $89.00
- 2025-10-01 Margin change on 90-minute Pampering Package with Custom Couples Massage — 50.0% → 20.0%
3-Comparison — 90-minute Pampering Package with Custom Massage for One renew-body-and-mind-spa-1
Margin: 22.4% → 20.0% (-2.4pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.8% | 1.8% | +108.8% | 0.0% | n/a | +11.4% | +97.4% | worked |
| GB/UDV | $0.71 | $1.72 | +142.4% | $0.00 | n/a | +14.8% | +127.6% | |
| MVR/UDV | $0.08 | $0.18 | +129.9% | $0.00 | n/a | +10.0% | +119.9% |
3-Comparison — 90-minute Pampering Package with Custom Couples Massage renew-body-and-mind-spa-1
Price: $149.60 → $179.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.0% | 0.6% | n/a | 0.0% | n/a | +5.2% | n/a | insufficient data |
| GB/UDV | $0.00 | $1.11 | n/a | $0.00 | n/a | +5.6% | n/a | |
| MVR/UDV | $0.00 | $0.16 | n/a | $0.00 | n/a | -6.1% | n/a |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.