relax-station-2-1194370108-2 · L3 - Massage · Elk Grove (Pacific North)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60-Minutes Deep-Tissue or Swedish Massage Couples Massage | $150.00 | $75.00 | 0.0% | 0 | $0.00 |
| One 80-Minutes Foot and Body Massage with hot stones | $90.00 | $75.00 | 0.0% | 0 | $0.00 |
| One 45-Minute Back Massage with Hot Stones | $75.00 | $55.00 | 40.0% | 25 | $1,375.00 |
| 15-minutes Chair Massage | $25.00 | $15.00 | 50.0% | 20 | $300.00 |
| 60-minutes Whitening Facial Treatment | $120.01 | $88.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-12-19 Price change on One 45-Minute Back Massage with Hot Stones — $50.00 → $55.00 analysed below
- 2025-12-01 Margin change on One 45-Minute Back Massage with Hot Stones — 50.0% → 40.0%
3-Comparison — One 45-Minute Back Massage with Hot Stones relax-station-2-1194370108-2
Change anchor: 2025-12-19
· 124d since change
Price: $50.00 → $55.00
Price: $50.00 → $55.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 3.5% | 4.6% | +32.7% | 0.0% | n/a | -35.8% | +68.5% | inconclusive |
| GB/UDV | $3.20 | $3.46 | +8.1% | $0.00 | n/a | -39.5% | +47.6% | |
| MVR/UDV | $1.07 | $0.97 | -9.0% | $0.00 | n/a | -137.2% | +128.2% |
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.