realignment-massage-therapy-and-coaching · L3 - Massage · Austin (South Central)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 55-Minute Full-Body Massage | $140.00 | $85.40 | 25.0% | 3 | $256.20 |
| One 85-Minute Full Body Massage | $195.00 | $118.95 | 0.0% | 0 | $0.00 |
| One 115-Minute Full Body Massage | $230.00 | $161.00 | 25.0% | 2 | $322.00 |
Activity Timeline (sorted newest first)
- 2025-12-16 Price change on One 85-Minute Full Body Massage — $109.20 → $118.95 analysed below
- 2025-12-12 Price change on One 55-Minute Full-Body Massage — $74.20 → $85.40 analysed below
- 2025-10-20 Price change on One 115-Minute Full Body Massage — $140.30 → $161.00 analysed below
- 2025-09-12 Price change on One 55-Minute Full-Body Massage — $55.00 → $74.20
- 2025-09-08 Price change on One 85-Minute Full Body Massage — $75.00 → $99.45
3-Comparison — One 55-Minute Full-Body Massage realignment-massage-therapy-and-coaching
Price: $74.20 → $85.40
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.7% | 3.2% | +373.0% | 0.0% | n/a | +7.9% | +365.1% | worked |
| GB/UDV | $0.50 | $2.71 | +444.4% | $0.00 | n/a | +12.4% | +432.0% | |
| MVR/UDV | $0.05 | $0.43 | +758.1% | $0.00 | n/a | -152.6% | +910.7% |
3-Comparison — One 85-Minute Full Body Massage realignment-massage-therapy-and-coaching
Price: $109.20 → $118.95
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.7% | 3.0% | +348.5% | 0.0% | n/a | +20.0% | +328.4% | worked |
| GB/UDV | $0.74 | $3.60 | +388.5% | $0.00 | n/a | +25.4% | +363.2% | |
| MVR/UDV | $0.11 | $0.61 | +447.0% | $0.00 | n/a | +47.4% | +399.6% |
3-Comparison — One 115-Minute Full Body Massage realignment-massage-therapy-and-coaching
Price: $140.30 → $161.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.7% | 0.5% | -27.7% | 0.0% | n/a | +5.2% | -32.8% | didnt work |
| GB/UDV | $1.03 | $0.85 | -17.0% | $0.00 | n/a | -7.2% | -9.8% | |
| MVR/UDV | $0.17 | $0.09 | -51.2% | $0.00 | n/a | -11.1% | -40.0% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.