ravive-health-and-vitality-san-diego-4 · L3 - Massage · San Diego (Pacific South)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 90 Minute CBD Massage | $120.00 | $69.00 | 0.0% | 0 | $0.00 |
| One 60 Minute CBD Massage | $135.00 | $69.00 | 22.2% | 8 | $496.80 |
Activity Timeline (sorted newest first)
- 2025-12-01 Margin change on One 60 Minute CBD Massage — 24.2% → 22.2% analysed below
- 2025-06-01 Margin change on One 60 Minute CBD Massage — 32.8% → 30.0%
3-Comparison — One 60 Minute CBD Massage ravive-health-and-vitality-san-diego-4
Change anchor: 2025-12-01
· 142d since change
Margin: 24.2% → 22.2% (-2.0pp)
Margin: 24.2% → 22.2% (-2.0pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 8.2% | 9.6% | +17.6% | 0.0% | n/a | +3.5% | +14.1% | worked |
| GB/UDV | $5.21 | $5.97 | +14.5% | $0.00 | n/a | +7.7% | +6.9% | |
| MVR/UDV | $0.60 | $0.78 | +29.0% | $0.00 | n/a | -69.9% | +98.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.