radiant-vi-1 · L3 - Massage · Houston (South Central)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 60-minute Energetic Cleanse (Reiki) Session with Aromatherapy | $150.00 | $75.00 | 45.0% | 4 | $300.00 |
| One 60-Minute Massage with Hot Stone and Aromatherapy | $150.00 | $75.00 | 30.0% | 25 | $1,875.00 |
Activity Timeline (sorted newest first)
- 2026-01-01 Margin change on One 60-Minute Massage with Hot Stone and Aromatherapy — 34.8% → 30.0% analysed below
3-Comparison — One 60-Minute Massage with Hot Stone and Aromatherapy radiant-vi-1
Change anchor: 2026-01-01
· 111d since change
Margin: 34.8% → 30.0% (-4.8pp)
Margin: 34.8% → 30.0% (-4.8pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 6.1% | 0.9% | -85.1% | 2.6% | -65.0% | -46.3% | -38.8% | didnt work |
| GB/UDV | $4.80 | $0.68 | -85.8% | $3.90 | -82.5% | -47.3% | -38.5% | |
| MVR/UDV | $1.05 | $0.17 | -84.1% | $0.74 | -77.5% | -65.2% | -18.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.