pure-joy-spa-llc-1  ·  L3 - Massage  ·  Fairfax (East)

Owner: Giovanni Gabriel Castro Murga  ·  Manager: Carlos Enrique Vasquez Ruano  ·  Division: DC  ·  Stage:  ·  PDS: Massage - Choice of - In Spa

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
45-Min Massage + (Hot stone or Essential oil) $110.00 $55.00 0.0% 0 $0.00
60-Min Massage + Hot Stone + Essential Oil $110.00 $71.50 0.0% 0 $0.00
30-Min Lower Back Pain Relief + 60-Min Massage + Hot Stone + Pain Relief... $165.00 $107.25 0.0% 0 $0.00
60-Min Choice of Massage + Hot Stones $90.00 $54.00 0.0% 0 $0.00
30-Min Lower Back Pain Relief + 15-Min Cupping $110.00 $55.00 0.0% 0 $0.00
30-Min Shoulder Pain Relief + 60-Min Massage + Hot Stone + Pain Relief Oil $165.00 $107.25 0.0% 0 $0.00
30-Min Shoulder Pain Relief + 15-Min Cupping $110.00 $55.00 0.0% 0 $0.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 60-Min Massage + Hot Stone + Essential Oil pure-joy-spa-llc-1

Change anchor: 2025-04-21  ·  366d since change
Price: $66.00 → $71.50

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.9% 4.6% +57.1% 0.0% n/a n/a n/a insufficient data
GB/UDV $2.17 $3.95 +82.3% $0.00 n/a n/a n/a
MVR/UDV $0.61 $1.09 +79.2% $0.00 n/a n/a n/a
Peer data stubbed (Phase 1). Peer cohort query is not yet wired, so the "Δ vs Peer" column shows n/a. Verdict is computed from Before and YoY signals only. Phase 2 will add the real cohort.

3-Comparison — 45-Min Massage + (Hot stone or Essential oil) pure-joy-spa-llc-1

Change anchor: 2025-06-19  ·  307d since change
Price: $66.00 → $55.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.3% 4.7% +107.1% 0.0% n/a n/a n/a insufficient data
GB/UDV $1.38 $2.74 +98.7% $0.00 n/a n/a n/a
MVR/UDV $0.38 $0.84 +122.7% $0.00 n/a n/a n/a
Peer data stubbed (Phase 1). Peer cohort query is not yet wired, so the "Δ vs Peer" column shows n/a. Verdict is computed from Before and YoY signals only. Phase 2 will add the real cohort.

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.