plus-spa-2  ·  L3 - Massage  ·  Freeport (Northeast)

Owner: Jonathan Wolfarth  ·  Manager: Ciera Maguire  ·  Division: Long Island  ·  Stage:  ·  PDS: Massage - Couples

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
Couples 60-Minute Signature Body Massage with Hot Stone Treatment $230.00 $161.00 25.0% 2 $322.00
60-Minutes Signature Body Massage with Hot Stone Treatment $130.00 $91.00 25.0% 1 $91.00
60-Minute Custom Combo Massage with Hot Stones $115.00 $80.50 25.0% 5 $402.50

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — Couples 60-Minute Signature Body Massage with Hot Stone Treatment plus-spa-2

Change anchor: 2026-02-05  ·  76d since change
Price: $130.00 → $161.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 1.2% 1.0% -20.7% 2.5% -61.1% n/a n/a didnt work
GB/UDV $1.57 $1.54 -1.7% $3.20 -51.9% n/a n/a
MVR/UDV $0.29 $0.23 -21.4% $0.53 -57.4% n/a n/a
Peer data stubbed (Phase 1). Peer cohort query is not yet wired, so the "Δ vs Peer" column shows n/a. Verdict is computed from Before and YoY signals only. Phase 2 will add the real cohort.

3-Comparison — 60-Minute Custom Combo Massage with Hot Stones plus-spa-2

Change anchor: 2026-01-31  ·  81d since change
Price: $55.00 → $80.50

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 1.5% 0.6% -61.5% 0.5% +19.0% n/a n/a didnt work
GB/UDV $0.98 $0.48 -51.2% $0.28 +74.2% n/a n/a
MVR/UDV $0.14 $0.03 -79.5% $0.06 -46.6% n/a n/a
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.
Peer data stubbed (Phase 1). Peer cohort query is not yet wired, so the "Δ vs Peer" column shows n/a. Verdict is computed from Before and YoY signals only. Phase 2 will add the real cohort.

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.