platinum-spalon · L3 - Massage · Bloomingdale (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60 Minute: Full Body - Harmony Healing CBD Massage | $129.00 | $79.98 | 40.0% | 5 | $399.90 |
| 60 Minute: Full Body - Customized Bliss Massage w/ Aromatherapy Oil | $105.00 | $73.50 | 0.0% | 0 | $0.00 |
| 60 Minute: Full Body - Customized Bliss Massage w/ Aromatherapy Oil | $105.00 | $73.50 | 0.0% | 0 | $0.00 |
| 60 Minute: Full Body - Harmony Healing CBD Massage | $129.00 | $90.30 | 0.0% | 0 | $0.00 |
| 60 Minute: Full Body - Customized Bliss Massage w/ Aromatherapy Oil | $105.00 | $70.35 | 40.0% | 10 | $703.50 |
| 60 Minute: Full Body - Harmony Healing CBD Massage | $129.00 | $90.30 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-05-01 Margin change on 60 Minute: Full Body - Harmony Healing CBD Massage — 43.8% → 40.0% analysed below
- 2025-04-01 Margin change on 60 Minute: Full Body - Customized Bliss Massage w/ Aromatherapy Oil — 48.0% → 41.5% analysed below
3-Comparison — 60 Minute: Full Body - Harmony Healing CBD Massage platinum-spalon
Margin: 43.8% → 40.0% (-3.8pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 4.6% | 3.3% | -27.1% | 0.0% | n/a | +17.1% | -44.2% | didnt work |
| GB/UDV | $3.67 | $2.67 | -27.1% | $0.00 | n/a | +25.0% | -52.1% | |
| MVR/UDV | $0.82 | $0.67 | -18.2% | $0.00 | n/a | -1553.6% | +1535.4% |
3-Comparison — 60 Minute: Full Body - Customized Bliss Massage w/ Aromatherapy Oil platinum-spalon
Margin: 48.0% → 41.5% (-6.5pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 5.6% | 4.6% | -17.9% | 0.0% | n/a | -11.5% | -6.5% | didnt work |
| GB/UDV | $3.87 | $3.22 | -16.7% | $0.00 | n/a | -11.3% | -5.4% | |
| MVR/UDV | $1.23 | $0.87 | -29.5% | $0.00 | n/a | -139.2% | +109.7% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.