pink-caramel-boutique-and-body-bar-4 · L3 - Massage · Oak Park (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 65-Minute Full Body Massage with Essential Oil | $200.04 | $44.99 | 33.3% | 30 | $1,349.70 |
| 90-Minute Full Body Massage with Essential Oil | $300.00 | $99.00 | 54.5% | 5 | $495.00 |
| 90-Minute Full Body Massage with Essential Oil | $300.00 | $99.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-12-18 Price change on 65-Minute Full Body Massage with Essential Oil — $69.00 → $44.99 analysed below
- 2025-12-11 Price change on 90-Minute Full Body Massage with Essential Oil — $64.99 → $99.00 analysed below
- 2025-12-01 Margin change on 90-Minute Full Body Massage with Essential Oil — 30.8% → 54.5%
- 2025-11-15 Price change on 65-Minute Full Body Massage with Essential Oil — $44.99 → $69.00
3-Comparison — 65-Minute Full Body Massage with Essential Oil pink-caramel-boutique-and-body-bar-4
Price: $69.00 → $44.99
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.1% | 3.7% | +246.4% | 0.0% | n/a | +2.5% | +243.9% | didnt work |
| GB/UDV | $0.73 | $1.65 | +125.9% | $0.00 | n/a | +1.7% | +124.1% | |
| MVR/UDV | $0.18 | $0.36 | +101.8% | $0.00 | n/a | +9919.5% | -9817.7% |
3-Comparison — 90-Minute Full Body Massage with Essential Oil pink-caramel-boutique-and-body-bar-4
Price: $64.99 → $99.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.0% | 0.1% | -93.2% | 0.0% | n/a | +1.3% | -94.5% | didnt work |
| GB/UDV | $0.62 | $0.06 | -89.6% | $0.00 | n/a | -0.1% | -89.4% | |
| MVR/UDV | $0.08 | $0.00 | -97.6% | $0.00 | n/a | +1203.9% | -1301.5% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.