pattaya-spa  ·  L3 - Massage  ·  Pembroke Pines (Southeast)

Owner: Lucas McGrew  ·  Manager: Jake Moore  ·  Division: Fort Lauderdale  ·  Stage:  ·  PDS: Massage - Couples

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
60-Minute Combination Massage $199.01 $109.00 25.0% 1 $109.00
60-Minute Signature Scalp Therapy with Neck and Shoulder Massage $199.01 $109.00 25.0% 2 $218.00
Couples 50-Minute Deluxe Body Massage with Hot Towel and Hot Stone Treatment $297.98 $159.00 25.0% 25 $3,975.00
50-Minute Deluxe Body Massage with Hot Towel and Hot Stone Treatment $159.01 $89.00 25.0% 5 $445.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 50-Minute Deluxe Body Massage with Hot Towel and Hot Stone Treatment pattaya-spa

Change anchor: 2025-08-22  ·  243d since change
Price: $79.00 → $89.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 1.3% 1.2% -6.3% 0.0% n/a -5.8% -0.5% inconclusive
GB/UDV $1.04 $1.09 +5.5% $0.00 n/a -5.7% +11.3%
MVR/UDV $0.17 $0.16 -7.2% $0.00 n/a -211.6% +204.5%
Promo-spend flag. GB/UDV improved but MVR/UDV did not — gains were likely absorbed by ILS / push campaigns. Investigate promo attribution before concluding the change worked.

3-Comparison — 60-Minute Signature Scalp Therapy with Neck and Shoulder Massage pattaya-spa

Change anchor: 2025-09-07  ·  227d since change
Price: $99.00 → $109.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 0.0% 0.3% n/a 0.0% n/a -6.6% n/a insufficient data
GB/UDV $0.00 $0.32 n/a $0.00 n/a -5.8% n/a
MVR/UDV $0.00 $0.04 n/a $0.00 n/a -209.2% n/a

3-Comparison — Couples 50-Minute Deluxe Body Massage with Hot Towel and Hot Stone Treatment pattaya-spa

Change anchor: 2025-08-22  ·  243d since change
Price: $149.00 → $159.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 3.2% 1.8% -42.7% 0.0% n/a +2.2% -44.9% didnt work
GB/UDV $4.79 $2.93 -38.9% $0.00 n/a -3.2% -35.7%
MVR/UDV $0.75 $0.43 -42.8% $0.00 n/a -881.7% +838.9%

3-Comparison — 60-Minute Combination Massage pattaya-spa

Change anchor: 2025-09-12  ·  222d since change
Price: $99.00 → $109.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 0.3% 0.3% -7.5% 0.0% n/a +1.7% -9.2% worked
GB/UDV $0.34 $0.35 +1.9% $0.00 n/a +3.8% -1.9%
MVR/UDV $0.05 $0.06 +25.6% $0.00 n/a -835.6% +861.1%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.