pain-busters · L3 - Massage · Dumfries (East)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 90- minute massage session | $135.01 | $75.01 | 0.0% | 0 | $0.00 |
| A session of 120-minutes massage | $180.00 | $90.00 | 0.0% | 0 | $0.00 |
| Massage Therapy | $90.00 | $54.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2026-01-07 Price change on One 90- minute massage session — $67.50 → $75.01 analysed below
3-Comparison — One 90- minute massage session pain-busters
Change anchor: 2026-01-07
· 105d since change
Price: $67.50 → $75.01
Price: $67.50 → $75.01
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 4.5% | 3.5% | -20.7% | 0.0% | n/a | n/a | n/a | insufficient data |
| GB/UDV | $4.16 | $2.66 | -36.2% | $0.00 | n/a | n/a | n/a | |
| MVR/UDV | $1.20 | $0.44 | -63.3% | $0.00 | n/a | n/a | n/a |
Peer data stubbed (Phase 1). Peer cohort query is not yet wired, so the "Δ vs Peer" column shows n/a. Verdict is computed from Before and YoY signals only. Phase 2 will add the real cohort.
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.