ocean-spa-6-10 · L3 - Massage · Cambridge (Northeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60 Min Body Relax Massage w/Optional Hot Stones + $5 Ocean Spa Gift Card | $105.00 | $87.00 | 0.0% | 0 | $0.00 |
| 60 Min Couples Body Relax Massage w/Optional Hot Stones + $5 Ocean Spa Gift Card | $209.99 | $169.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-05-26 Price change on 60 Min Body Relax Massage w/Optional Hot Stones + $5 Ocean Spa Gift Card — $76.00 → $87.00 analysed below
- 2025-05-23 Price change on 60 Min Couples Body Relax Massage w/Optional Hot Stones + $5 Ocean Spa Gift Card — $148.00 → $169.00 analysed below
3-Comparison — 60 Min Body Relax Massage w/Optional Hot Stones + $5 Ocean Spa Gift Card ocean-spa-6-10
Price: $76.00 → $87.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.2% | 1.6% | -28.5% | 0.0% | n/a | -2.8% | -25.7% | didnt work |
| GB/UDV | $1.77 | $1.46 | -17.6% | $0.00 | n/a | -2.0% | -15.6% | |
| MVR/UDV | $0.22 | $0.16 | -23.8% | $0.00 | n/a | -0.2% | -23.6% |
3-Comparison — 60 Min Couples Body Relax Massage w/Optional Hot Stones + $5 Ocean Spa Gift Card ocean-spa-6-10
Price: $148.00 → $169.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.7% | 2.0% | +22.0% | 0.0% | n/a | -8.2% | +30.2% | worked |
| GB/UDV | $2.35 | $3.43 | +46.0% | $0.00 | n/a | -4.6% | +50.6% | |
| MVR/UDV | $0.26 | $0.42 | +65.3% | $0.00 | n/a | -79.6% | +144.9% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.