new-life-massage-center-1 · L3 - Massage · Canton (Northeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| Couples 60-Minute Deluxe Body Massage with Essential Oil and Hot Stone Treatment | $335.98 | $178.00 | 25.0% | 1 | $178.00 |
| 60-Minute Custom Combo Massage with Essential Oil and Hot Stone Treatment | $178.00 | $89.00 | 0.0% | 0 | $0.00 |
| 60-Minute Oriental Body Massage with Essential Oil and Hot Stone Treatment | $178.00 | $89.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2026-01-24 Price change on Couples 60-Minute Deluxe Body Massage with Essential Oil and Hot Stone Treatment — $168.00 → $178.00 analysed below
- 2025-07-02 Price change on 60-Minute Custom Combo Massage with Essential Oil and Hot Stone Treatment — $95.00 → $89.00 analysed below
- 2025-06-30 Price change on Couples 60-Minute Deluxe Body Massage with Essential Oil and Hot Stone Treatment — $190.00 → $168.00
- 2025-05-24 Price change on 60-Minute Custom Combo Massage with Essential Oil and Hot Stone Treatment — $89.00 → $95.00
- 2025-05-24 Price change on Couples 60-Minute Deluxe Body Massage with Essential Oil and Hot Stone Treatment — $168.00 → $190.00
- 2025-05-01 Margin change on 60-Minute Oriental Body Massage with Essential Oil and Hot Stone Treatment — 27.4% → 25.0% analysed below
- 2025-02-13 Price change on 60-Minute Custom Combo Massage with Essential Oil and Hot Stone Treatment — $82.00 → $89.00
- 2025-02-11 Price change on Couples 60-Minute Deluxe Body Massage with Essential Oil and Hot Stone Treatment — $146.00 → $168.00
3-Comparison — 60-Minute Oriental Body Massage with Essential Oil and Hot Stone Treatment new-life-massage-center-1
Margin: 27.4% → 25.0% (-2.4pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.8% | 0.2% | -74.9% | 0.0% | n/a | +13.4% | -88.3% | didnt work |
| GB/UDV | $0.73 | $0.18 | -74.9% | $0.00 | n/a | +14.6% | -89.5% | |
| MVR/UDV | $0.08 | $0.02 | -72.1% | $0.00 | n/a | +238.1% | -310.2% |
3-Comparison — 60-Minute Custom Combo Massage with Essential Oil and Hot Stone Treatment new-life-massage-center-1
Price: $95.00 → $89.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 1.5% | 0.7% | -56.8% | 0.0% | n/a | -4.5% | -52.3% | didnt work |
| GB/UDV | $1.47 | $0.59 | -59.5% | $0.00 | n/a | -4.2% | -55.3% | |
| MVR/UDV | $0.15 | $0.03 | -79.1% | $0.00 | n/a | -2.9% | -76.2% |
3-Comparison — Couples 60-Minute Deluxe Body Massage with Essential Oil and Hot Stone Treatment new-life-massage-center-1
Price: $168.00 → $178.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.1% | 2.0% | -6.3% | 2.9% | -32.5% | -5.7% | -0.6% | didnt work |
| GB/UDV | $3.49 | $3.47 | -0.7% | $4.61 | -24.6% | +2.5% | -3.2% | |
| MVR/UDV | $0.05 | $0.37 | +711.4% | $0.63 | -41.8% | +100339.6% | -99628.2% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.