nena-weight-loss-center-and-spa-31 · L3 - Massage · Macomb (Midwest)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60min Couples Back Massage and Facial + Foot Spa and Massage + Arom... | $420.00 | $189.00 | 39.0% | 1 | $189.00 |
| 90min Couples Back Massage and Facial + Foot Spa and Massage + Deto... | $520.00 | $249.60 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-12-19 Price change on 60min Couples Back Massage and Facial + Foot Spa and Massage + Arom... — $197.40 → $159.60 analysed below
3-Comparison — 60min Couples Back Massage and Facial + Foot Spa and Massage + Arom... nena-weight-loss-center-and-spa-31
Change anchor: 2025-12-19
· 124d since change
Price: $197.40 → $159.60
Price: $197.40 → $159.60
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.9% | 1.8% | +102.7% | 0.0% | n/a | -26.8% | +129.5% | worked |
| GB/UDV | $2.34 | $3.17 | +35.6% | $0.00 | n/a | -31.0% | +66.7% | |
| MVR/UDV | $0.61 | $0.80 | +30.2% | $0.00 | n/a | -121.4% | +151.6% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.