neapolitan-spa-13 · L3 - Massage · Naples (Southeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| Choice of Deep Tissue, Swedish or Hot Stone 60 Min Massage | $80.00 | $80.00 | 31.8% | 1 | $87.99 |
| Choice of Deep Tissue, Swedish or Hot Stone 90 Min Massage | $120.00 | $120.00 | 31.8% | 1 | $131.99 |
Activity Timeline (sorted newest first)
- 2026-03-01 Margin change on Choice of Deep Tissue, Swedish or Hot Stone 90 Min Massage — 25.0% → 31.8% analysed below
3-Comparison — Choice of Deep Tissue, Swedish or Hot Stone 90 Min Massage neapolitan-spa-13
Change anchor: 2026-03-01
· 52d since change
Margin: 25.0% → 31.8% (6.8pp)
Margin: 25.0% → 31.8% (6.8pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.4% | 0.6% | -75.1% | 2.1% | -71.0% | -10.4% | -64.7% | didnt work |
| GB/UDV | $2.89 | $0.79 | -72.7% | $2.48 | -68.1% | -9.3% | -63.4% | |
| MVR/UDV | $0.72 | $0.25 | -65.2% | $0.62 | -59.4% | +25.1% | -90.3% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.