nb-therapy-by-nalsen · L3 - Massage · The Woodlands (South Central)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 90 min. Sport Massage with cupping | $210.01 | $115.00 | 0.0% | 0 | $0.00 |
| One 60-Sport Massage with Cupping | $140.00 | $77.00 | 30.0% | 3 | $231.00 |
Activity Timeline (sorted newest first)
- 2025-10-01 Margin change on One 60-Sport Massage with Cupping — 50.0% → 30.0% analysed below
- 2025-10-01 Margin change on One 90 min. Sport Massage with cupping — 50.0% → 30.0% analysed below
- 2025-09-01 Price change on One 60-Sport Massage with Cupping — $69.50 → $75.06
3-Comparison — One 60-Sport Massage with Cupping nb-therapy-by-nalsen
Margin: 50.0% → 30.0% (-20.0pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 4.7% | 2.2% | -53.8% | 0.0% | n/a | -0.2% | -53.6% | didnt work |
| GB/UDV | $5.24 | $1.61 | -69.2% | $0.00 | n/a | -1.0% | -68.2% | |
| MVR/UDV | $1.71 | $0.06 | -96.7% | $0.00 | n/a | +12.8% | -109.5% |
3-Comparison — One 90 min. Sport Massage with cupping nb-therapy-by-nalsen
Margin: 50.0% → 30.0% (-20.0pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.0% | 2.2% | n/a | 0.0% | n/a | +0.0% | n/a | insufficient data |
| GB/UDV | $0.00 | $2.47 | n/a | $0.00 | n/a | -2.8% | n/a | |
| MVR/UDV | $0.00 | $0.57 | n/a | $0.00 | n/a | -43.4% | n/a |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.