nb-therapy-by-nalsen-5 · L3 - Massage · The Woodlands (South Central)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| One 90 Minutes Lymphatic Drainage Massage (Therapeutic or Post Surg... | $345.00 | $135.00 | 0.0% | 0 | $0.00 |
| One 60 Minutes Lymphatic Drainage Massage (Therapeutic or Post Surg... | $230.00 | $115.00 | 30.0% | 4 | $460.00 |
| Two 60 Minutes Lymphatic Drainage Massage (Therapeutic or Post Surg... | $460.00 | $207.00 | 30.0% | 1 | $207.00 |
Activity Timeline (sorted newest first)
- 2026-02-16 Price change on One 60 Minutes Lymphatic Drainage Massage (Therapeutic or Post Surg... — $90.00 → $103.50 analysed below
- 2025-12-11 Price change on Two 60 Minutes Lymphatic Drainage Massage (Therapeutic or Post Surg... — $150.00 → $185.00 analysed below
- 2025-10-01 Margin change on One 60 Minutes Lymphatic Drainage Massage (Therapeutic or Post Surg... — 40.0% → 30.0%
- 2025-10-01 Margin change on Two 60 Minutes Lymphatic Drainage Massage (Therapeutic or Post Surg... — 40.0% → 30.0%
- 2025-08-31 Price change on One 60 Minutes Lymphatic Drainage Massage (Therapeutic or Post Surg... — $80.00 → $92.00
3-Comparison — One 60 Minutes Lymphatic Drainage Massage (Therapeutic or Post Surg... nb-therapy-by-nalsen-5
Price: $90.00 → $103.50
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 4.0% | 3.1% | -20.9% | 0.0% | n/a | -2.0% | -19.0% | didnt work |
| GB/UDV | $3.56 | $3.23 | -9.1% | $0.00 | n/a | -6.7% | -2.4% | |
| MVR/UDV | $0.76 | $0.54 | -29.4% | $0.00 | n/a | -131.7% | +102.2% |
3-Comparison — Two 60 Minutes Lymphatic Drainage Massage (Therapeutic or Post Surg... nb-therapy-by-nalsen-5
Price: $150.00 → $185.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 0.4% | 1.8% | +358.0% | 0.0% | n/a | -7.1% | +365.1% | worked |
| GB/UDV | $0.74 | $3.38 | +358.0% | $0.00 | n/a | -5.4% | +363.4% | |
| MVR/UDV | $0.13 | $0.65 | +418.1% | $0.00 | n/a | -55.4% | +473.5% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.