ms-spa-1 · L3 - Massage · Montclair (Northeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 50 Minute Compression Lymphatic Therapy | $55.00 | $30.80 | 35.0% | 1 | $30.80 |
| 50 minute with Infrared Full Body & Face + Aromatherapy | $120.00 | $96.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-05-11 Price change on 50 Minute Compression Lymphatic Therapy — $27.00 → $30.80 analysed below
3-Comparison — 50 Minute Compression Lymphatic Therapy ms-spa-1
Change anchor: 2025-05-11
· 346d since change
Price: $27.00 → $30.80
Price: $27.00 → $30.80
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.4% | 1.2% | -49.4% | 0.0% | n/a | -15.3% | -34.0% | worked |
| GB/UDV | $0.75 | $0.38 | -49.4% | $0.00 | n/a | -7.7% | -41.6% | |
| MVR/UDV | $0.04 | $0.10 | +170.4% | $0.00 | n/a | -330.7% | +501.1% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.