MarginWatch

mcom-clinic-and-med-spa-6 · L3 - Massage · Troy (Midwest)

Owner: Danyka Nohemy Martinez Rosales · Manager: Carlos Enrique Vasquez Ruano · Division: Detroit · Stage: · PDS: Massage - Couples

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

Option	List	Sell	Effective Margin	Units QTD	GB QTD
120-minute deluxe couples massage with hot stones and cupping	$600.00	$354.00	0.0%	0	$0.00
60-minute couples massage with hot stones	$280.00	$165.20	30.0%	3	$495.60
120-minute deluxe couples session	$480.00	$283.20	0.0%	0	$0.00
60-minute couples massage with hot stones and cupping	$360.00	$212.40	30.0%	1	$212.40
90-minute couples massage with hot stones and cupping	$480.00	$283.20	30.0%	1	$297.60
90-minute couples massage with cupping	$440.00	$259.60	0.0%	0	$0.00
120-minute deluxe couples massage with cupping	$560.00	$330.40	0.0%	0	$0.00
120-minute deluxe couples massage with hot stones	$520.00	$306.80	30.0%	2	$613.60
60-minute couples massage	$240.00	$141.60	30.0%	11	$1,557.60
90-minute couples massage with hot stones	$400.00	$236.00	0.0%	0	$0.00
90-minute couples massage	$360.00	$212.40	30.0%	5	$1,062.00
60-minute couples massage with cupping	$320.00	$188.80	0.0%	0	$0.00

Activity Timeline (sorted newest first)

2026-03-30 Price change on 60-minute couples massage — $136.80 → $148.80 analysed below
2026-02-26 Price change on 60-minute couples massage — $117.60 → $124.80
2026-02-26 Price change on 90-minute couples massage — $176.40 → $187.20 analysed below
2026-02-07 Price change on 90-minute couples massage — $162.00 → $172.80
2026-02-03 Price change on 60-minute couples massage — $109.00 → $115.20

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 60-minute couples massage mcom-clinic-and-med-spa-6

Change anchor: 2026-03-30 · 23d since change
Price: $136.80 → $148.80

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric	Before 30d	After 30d	Δ vs Before	YoY	Δ vs YoY	Peer Δ (bf→after)	Δ vs Peer	Verdict
CVR	1.2%	1.0%	-14.0%	0.0%	n/a	n/a	n/a	insufficient data
GB/UDV	$1.50	$1.43	-4.6%	$0.00	n/a	n/a	n/a
MVR/UDV	$0.27	$0.28	+3.2%	$0.00	n/a	n/a	n/a

Peer data stubbed (Phase 1). Peer cohort query is not yet wired, so the "Δ vs Peer" column shows n/a. Verdict is computed from Before and YoY signals only. Phase 2 will add the real cohort.

3-Comparison — 90-minute couples massage mcom-clinic-and-med-spa-6

Change anchor: 2026-02-26 · 55d since change
Price: $176.40 → $187.20

Metric	Before 30d	After 30d	Δ vs Before	YoY	Δ vs YoY	Peer Δ (bf→after)	Δ vs Peer	Verdict
CVR	0.9%	0.6%	-34.6%	0.0%	n/a	n/a	n/a	insufficient data
GB/UDV	$1.62	$1.21	-25.2%	$0.00	n/a	n/a	n/a
MVR/UDV	$0.29	$0.26	-12.7%	$0.00	n/a	n/a	n/a

Peer data stubbed (Phase 1). Peer cohort query is not yet wired, so the "Δ vs Peer" column shows n/a. Verdict is computed from Before and YoY signals only. Phase 2 will add the real cohort.

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.