massage1spa-13  ·  L3 - Massage  ·  Westminster (Pacific South)

Owner: James Tanev  ·  Manager: Javier Sanchez Ballesteros  ·  Division: Orange County  ·  Stage:  ·  PDS: Massage - Hot Stone

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
60 minute Couples Massage w/Hot Stones $120.00 $75.60 40.0% 126 $9,525.60
60 minute Foot and Body Massage w/Hot Stones $35.00 $31.00 0.0% 0 $0.00
3-Pack - 60min Hot Stone Massage w Cupping For One $300.02 $145.00 40.0% 3 $435.00
One 60-Minute Hot Stone Massage with Cupping $100.00 $55.00 40.0% 40 $2,200.00
One 90 minute Hot Stone Massage with Cupping $150.00 $81.00 0.0% 0 $0.00
5-Pack - 60min Hot Stone Massage w Cupping For One $500.00 $239.00 40.0% 3 $717.00
2 Pack - 60min Hot Stone Massage w Cupping for One $200.00 $99.00 40.0% 19 $1,881.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 3-Pack - 60min Hot Stone Massage w Cupping For One massage1spa-13

Change anchor: 2026-01-01  ·  111d since change
Margin: 42.0% → 40.0% (-2.0pp)

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 0.1% 0.2% +25.5% 0.0% n/a -18.4% +43.9% worked
GB/UDV $0.20 $0.25 +23.8% $0.00 n/a -24.1% +47.9%
MVR/UDV $0.07 $0.07 +11.4% $0.00 n/a -24.5% +35.9%

3-Comparison — 5-Pack - 60min Hot Stone Massage w Cupping For One massage1spa-13

Change anchor: 2026-01-01  ·  111d since change
Margin: 43.4% → 40.0% (-3.4pp)

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 0.1% 0.1% -21.5% 0.0% n/a -19.2% -2.3% worked
GB/UDV $0.33 $0.20 -38.9% $0.00 n/a -21.4% -17.6%
MVR/UDV $0.06 $0.08 +22.4% $0.00 n/a -28.2% +50.6%

3-Comparison — 2 Pack - 60min Hot Stone Massage w Cupping for One massage1spa-13

Change anchor: 2026-01-01  ·  111d since change
Margin: 43.4% → 40.0% (-3.4pp)

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 0.4% 0.5% +17.7% 0.0% n/a -25.9% +43.5% worked
GB/UDV $0.49 $0.51 +4.0% $0.00 n/a -24.7% +28.6%
MVR/UDV $0.14 $0.14 -0.5% $0.00 n/a -211.9% +211.4%

3-Comparison — One 60-Minute Hot Stone Massage with Cupping massage1spa-13

Change anchor: 2025-12-12  ·  131d since change
Price: $50.00 → $55.00

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 3.0% 2.0% -33.2% 0.0% n/a +9.6% -42.7% didnt work
GB/UDV $1.72 $1.24 -28.2% $0.00 n/a +10.2% -38.4%
MVR/UDV $0.46 $0.31 -31.8% $0.00 n/a +36.6% -68.3%

3-Comparison — 60 minute Couples Massage w/Hot Stones massage1spa-13

Change anchor: 2025-12-13  ·  130d since change
Price: $70.80 → $75.60

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 5.6% 4.9% -12.8% 0.0% n/a +5.5% -18.3% didnt work
GB/UDV $4.47 $3.94 -12.0% $0.00 n/a +4.7% -16.7%
MVR/UDV $1.25 $1.17 -7.0% $0.00 n/a +194.8% -201.8%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.