massage-lifestyle-llc-7 · L3 - Massage · Tampa (Southeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 90 Minute Choice of Massage: Swedish or Deep Tissue with Hot Towel... | $150.01 | $89.00 | 0.0% | 0 | $0.00 |
| 60 Minute Choice of Massage: Swedish or Deep Tissue with Hot Towels... | $90.00 | $65.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2026-02-01 Margin change on 90 Minute Choice of Massage: Swedish or Deep Tissue with Hot Towel... — 27.2% → 25.0% analysed below
- 2026-02-01 Margin change on 60 Minute Choice of Massage: Swedish or Deep Tissue with Hot Towels... — 29.0% → 25.0% analysed below
3-Comparison — 90 Minute Choice of Massage: Swedish or Deep Tissue with Hot Towel... massage-lifestyle-llc-7
Margin: 27.2% → 25.0% (-2.2pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.0% | 3.1% | +52.0% | 0.0% | n/a | -1.5% | +53.5% | worked |
| GB/UDV | $1.81 | $2.75 | +52.0% | $0.00 | n/a | +2.8% | +49.2% | |
| MVR/UDV | $0.34 | $0.57 | +66.8% | $0.00 | n/a | -103.3% | +170.1% |
3-Comparison — 60 Minute Choice of Massage: Swedish or Deep Tissue with Hot Towels... massage-lifestyle-llc-7
Margin: 29.0% → 25.0% (-4.0pp)
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 2.3% | 1.9% | -14.5% | 0.0% | n/a | -19.9% | +5.4% | worked |
| GB/UDV | $1.47 | $1.38 | -6.0% | $0.00 | n/a | -17.3% | +11.4% | |
| MVR/UDV | $0.28 | $0.32 | +15.1% | $0.00 | n/a | -228.9% | +244.0% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.