massage-central-spa-2 · L3 - Massage · fairfield (Northeast)
Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)
| Option | List | Sell | Effective Margin | Units QTD | GB QTD |
|---|---|---|---|---|---|
| 60 Min Deep Tissue with Hot Stone | $100.00 | $65.00 | 34.0% | 12 | $780.00 |
| One 90 Minute Massage with Reflexology | $150.00 | $99.00 | 0.0% | 0 | $0.00 |
| 90 Min Deep Tissue with Hot Stone | $150.00 | $97.50 | 0.0% | 0 | $0.00 |
| One 60 Minute Reflexology Session | $60.00 | $39.00 | 0.0% | 0 | $0.00 |
| One 60-Minute Couples Massage | $220.01 | $139.00 | 0.0% | 0 | $0.00 |
| One 60 Minute Couples Massage | $219.99 | $125.00 | 0.0% | 0 | $0.00 |
Activity Timeline (sorted newest first)
- 2025-05-01 Price change on One 90 Minute Massage with Reflexology — $89.00 → $99.00 analysed below
3-Comparison — One 90 Minute Massage with Reflexology massage-central-spa-2
Change anchor: 2025-05-01
· 356d since change
Price: $89.00 → $99.00
Price: $89.00 → $99.00
Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.
| Metric | Before 30d | After 30d | Δ vs Before | YoY | Δ vs YoY | Peer Δ (bf→after) | Δ vs Peer | Verdict |
|---|---|---|---|---|---|---|---|---|
| CVR | 4.0% | 2.8% | -29.4% | 0.0% | n/a | +1.6% | -31.0% | worked |
| GB/UDV | $3.68 | $2.79 | -24.3% | $0.00 | n/a | -3.3% | -21.0% | |
| MVR/UDV | $0.83 | $1.03 | +24.5% | $0.00 | n/a | -234.0% | +258.5% |
SF Context
Churn-threat classification from sales cases and tasks: sf data insufficient
No churn-threat keywords detected in recent cases or tasks.