massage-by-nik-2-1  ·  L3 - Massage  ·  Southfield (Midwest)

Owner: Carlos Abdiel Secay Xinic  ·  Manager: Carlos Enrique Vasquez Ruano  ·  Division: Detroit  ·  Stage:  ·  PDS: Massage - Custom

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
90-minute Deep Tissue, Myofascial Release, or Stretch Therapy $150.00 $78.00 29.8% 31 $2,410.20
60-minute Deep Tissue, Myofascial Release, or Stretch Therapy $100.00 $55.00 30.0% 25 $1,375.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 60-minute Deep Tissue, Myofascial Release, or Stretch Therapy massage-by-nik-2-1

Change anchor: 2026-03-01  ·  52d since change
Margin: 33.2% → 30.0% (-3.2pp)

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.6% 1.0% -62.6% 0.0% n/a -5.6% -57.0% didnt work
GB/UDV $1.45 $0.54 -62.6% $0.00 n/a -4.1% -58.5%
MVR/UDV $0.35 $0.13 -63.7% $0.00 n/a +64.0% -127.7%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.