massage-by-michael-katie  ·  L3 - Massage  ·  Andover (Northeast)

Owner: Patrick Sebastian Sanchez Higueros  ·  Manager: Edgar Rolando Flores Davila  ·  Division: Boston  ·  Stage:  ·  PDS: Massage - Custom

Current Option Inventory (Units and GB are quarter-to-date rollups from 2026-04-01)

OptionListSell Effective MarginUnits QTDGB QTD
90 Minute Custom Massage $190.00 $76.00 0.0% 0 $0.00
60 Minute Custom Massage $140.00 $56.00 0.0% 0 $0.00

Activity Timeline (sorted newest first)

Signing signals (blue) are recent SF task completions or opportunity field changes — they may precede the margin/price shift appearing in billing data, because only vouchers sold AFTER the signing date bill at the new rate.

3-Comparison — 90 Minute Custom Massage massage-by-michael-katie

Change anchor: 2025-05-01  ·  356d since change
Margin: 27.7% → 30.0% (2.3pp)

Windows: 30 days before change, 30 days after, same period last year, and peer-cohort change. "Δ vs Peer" is market-relative: deal's before→after change minus peers' before→after change. Positive = deal outperformed market. Negative = peers improved more than the deal did.

Metric Before 30dAfter 30dΔ vs Before YoYΔ vs YoY Peer Δ (bf→after)Δ vs Peer Verdict
CVR 2.7% 2.8% +2.2% 0.0% n/a +2.1% +0.1% worked
GB/UDV $1.96 $2.25 +14.8% $0.00 n/a -0.3% +15.2%
MVR/UDV $-0.09 $0.27 +384.7% $0.00 n/a -710.7% +1095.4%

SF Context

Churn-threat classification from sales cases and tasks: sf data insufficient

No churn-threat keywords detected in recent cases or tasks.

0 recent case(s) and 0 recent task(s) in 730-day lookback.